Privacy Policy for Essig PLM LinkedIn Ad Campaign

Last Updated: November 1, 2023

1. Introduction

Welcome to Essig PLM’s LinkedIn Ad Campaign privacy policy. At Essig PLM, we value your privacy and are committed to protecting your personal information. This policy outlines how we collect, use, and safeguard your data when you interact with our LinkedIn advertising campaign.

2. Information We Collect

We may collect the following information as part of our LinkedIn ad campaign:
• LinkedIn profile information, including your name and profile picture.
• Contact information, such as your email address and LinkedIn messaging information.
• Information voluntarily provided by you through lead generation forms, including but not limited to your job title, company name, and any additional information you choose to provide.

3. Purpose of Data Collection

We collect this information to facilitate our LinkedIn ad campaign, which includes targeting specific audiences and tailoring our ad content to reach our desired audience. Information collected via lead generation forms is used to contact you and provide you with information or offers relevant to your expressed interests.

4. Legal Basis for Data Processing

We process your data on the basis of legitimate interests to conduct our LinkedIn ad campaign effectively. Data provided through lead generation forms is processed based on your consent.

5. Use of Your Data

We use the collected data for the following purposes:
• Targeting specific demographics and interests on LinkedIn.
• Tailoring ad content to make it more relevant to your LinkedIn profile.
• Contacting you based on the information provided through lead generation forms and providing information or offers relevant to your expressed interests.

6. Data Sharing

We may share your data with third-party service providers, such as ad networks and analytics providers, to assist us in achieving our ad campaign goals. Information from lead generation forms may also be shared within our organization to fulfill your requests and provide relevant information.

7. Data Retention

We will retain your data only for as long as necessary to fulfill the purposes outlined in this policy and as required by applicable laws. We have procedures in place to securely delete data when it is no longer needed.

8. Your Rights

You have the right to:
• Access your data that we have collected.
• Correct inaccuracies in your data.
• Request the deletion of your data.
• Request the portability of your data.
• Opt-out of marketing communications and targeted ads.
To exercise these rights, please contact us using the contact information provided in this policy.

9. Cookie Usage

Our website or landing pages linked from the ad may use cookies and similar tracking technologies. For more information, please refer to our Cookie Policy.

10. Security Measures

We take security seriously and have implemented measures to protect your data, including encryption and access controls.

11. Data Transfer

Your data may be transferred internationally. We ensure that adequate safeguards are in place to protect your data during transfer.

12. Marketing Communications

You can opt out of receiving marketing communications and targeted ads. To do so, please follow the opt-out instructions provided in our communications.

13. Compliance with LinkedIn’s Policies

We comply with LinkedIn’s advertising policies. Please review LinkedIn’s Privacy Policy for additional information.

14. Updates to the Privacy Policy

This privacy policy may be updated periodically. You will be notified of any material changes via LinkedIn or other means as required by applicable laws.

15. Contact Information

If you have any questions or concerns about this privacy policy, your data, or the use of data collected through lead generation forms, please contact us at:

 

Essig PLM
1 Tara Blvd, Suite 104
Nashua, NH 03062
info@essigplm.com
Phone: (978) 203-5150

Thank you for choosing Essig PLM. Your privacy is important to us, and we are committed to ensuring the protection and responsible use of your data.

  • PRIVACY POLICY

    INFORMATION COLLECTION

    As part of offering and providing customizable and personalized services, in some instances Essig PLM uses a feature known as a cookie, a small data file that’s saved on your hard drive. Cookies cannot retrieve personal information from your computer. To participate in certain activities and to obtain certain services offered on this web site and by Essig PLM and its affiliates, you may be asked to provide varying amounts of personal information. Some information is mandatory while other information is discretionary.

    INFORMATION USE

    Essig PLM and its affiliates are committed to the principles inherent in the GDPR and particularly to the concepts of privacy by design, the right to be forgotten, consent and a risk-based approach. In addition we aim to ensure transparency with regard to the use of data and that any processing is fair, transparent and necessary for a specific purpose.  Essig and its affiliates strive to ensure data is accurate, kept up to date and removed when no longer necessary and securely stored.

    GDPR Compliance Statement

    Technology or business issues may require that this Privacy Policy be modified from time to time. Accordingly, Essig PLM reserves the right to change the policy as necessary. Any changes made in Essig PLM’s Privacy Policy will be reflected here. Please check this page periodically for updates.

    POLICY CHANGES

    Technology or business issues may require that this Privacy Policy be modified from time to time. Accordingly, Essig PLM reserves the right to change the policy as necessary. Any changes made in Essig PLM’s Privacy Policy will be reflected here. Please check this page periodically for updates.

    QUESTIONS?

    If you have any questions about this web site or the Essig PLM Privacy Policy, please contact us at info@essigplm.com.

    Essig PLM
    1 Tara Blvd, Suite 104
    Nashua, NH 03062
    info@essigplm.com
    Phone: (978) 203-5150